Our Exclusive New Organic Cotton Baby Wrap for Victoria’s Baby Bundle!

Our gorgeous Baby Snuggle Wraps  have always been a firm favourite with customers who love the beautiful softness of the GOTS certified organic cotton fabric and the adorable neutral design.

Now every precious baby born to first-time parents in Victoria will experience this everyday luxury! We’re so excited to announce that Bubba Organics Baby Snuggle Wraps will be included in the Victorian government’s new Free Baby Bundle. We’re thrilled that new parents can start their parenting journey with the best baby wrap to swaddle their scrumptious newborn in.

Victoria’s Free Baby Bundle

Aimed at giving precious new babies the best start to life, the Victorian Baby Bundle, valued at $150, comes with a range of essential products for new parents, including a super-soft, organic cotton Bubba Organics Baby Snuggle Wrap. The wrap features the same premium organic cotton and sizing of our original baby wraps but with a brand-new design made exclusively for the Baby Bundles!

A uniquely Victorian baby wrap

We wanted to create something special for the Free Baby Bundle – something uniquely and proudly Victorian. Our new Snuggle Wrap design features adorable illustrations of a platypus, an iconic Australian animal which is native to eastern Australia, making it the perfect choice for Victorian families. You can discover more about this predominantly Victorian mammal and the important work being undertaken to manage their ‘near threatened’ classification here.

Made in Melbourne, with Bubba love!

We believe in supporting local and that’s why all our products are made in Melbourne. We’re a proud Victorian small business and every step in making our baby wraps is undertaken in an ethical, eco-friendly and sustainable way.

We know that Victorian families will adore our Baby Snuggle Wrap for its stylish and neutral good looks, it’s exquisitely soft organic cotton and its incredible versatility. The premium fabric, made with cotton that has been grown without the use of any pesticides, toxic chemicals or nasties.  As baby grows older, our organic cotton baby wrap can be used as a super soft sheet or cosy blanket, either at home or in the pram.

Safe swaddling with our Baby Snuggle Wrap

Swaddling or wrapping your newborn is a lovely way to mimic the warmth and security of the womb – and when your baby feels secure, settling them for sleep often comes more easily.

If you’re unsure of how to wrap a baby, we recommend watching this informative video from the Royal Children’s Hospital Melbourne. Safe wrapping is really important for hip development.

Browse our original organic cotton baby wraps and wash cloths here.